What is National Hazy IPA Day?
National Hazy IPA Day, launched in 2023, dedicates the third Thursday in August to celebrate the craft beer style known for juicy hops, silky malt, and taking taste buds on a ride: Hazy IPA.
So on Thursday, August 15, 2024, let’s all raise a cold and cloudy one to National Hazy IPA Day!
There are plenty of hoppy substyles under the India Pale Ale umbrella, but it’s the Hazy IPA whose enormous popularity eclipses all others. At the annual Great American Beer Festival in 2023, craft brewers made the Hazy IPA category #1, flooding it with 365 entries! But more importantly you, the craft beer drinker, have made Hazy IPA one of the fastest-growing styles.
That means anyone can and should celebrate National Hazy IPA Day, from brewers and bars to everyday beer fans. For some, the style was their gateway into craft beer in the first place — cheers to that. And there are breweries, or even whole regions, that point to Hazy IPA as the launchpad for recognition and acclaim.
IPA Day vs Hazy IPA Day
The longstanding National IPA Day embraces the whole landscape of IPA, from easy-drinking Session IPA to the outrageous Triple IPA and everything in between. National Hazy IPA Day meanwhile narrows the spotlight on Hazy IPA, also known as East Coast IPA or New England-style IPA. Visit a local brewery, or stop into your favorite store, and it’s nearly guaranteed you’ll have a pick of Hazy IPAs.
What Makes Hazy IPAs Special
Hazy IPAs are known for their cloudy appearance, silky texture, and hop aromas and flavors that evoke fruits: mango, pineapple, guava, citrus and more. What’s more, brewers usually design Hazy IPA recipes to downplay hop bitterness, so the drinking experience is super smooth. Makes sense, then, that you’ll often hear the flavor profile of Hazy IPAs described as “juicy”.
Behind a stellar Hazy IPA is a meticulous process. When we brew our Hazy Little Thing IPA, we’re coaxing grains and hops to connect and altogether transform. Ingredients like oats and wheat contribute proteins that interact with the polyphenols (think “pre-haze”) during dry-hopping to help form that foggy look. Then we chill our fermenters at precise temperatures to preserve the haze, skip the filter — a normal step for most beer styles — and put that nectar straight into cans.
Brewers explore hop varieties, yeast strains, and other ingredients to make Hazy IPAs with a vast flavor spectrum. Right now, for example, we can’t get over the distinct and delicious coconut we get from Sabro hops in Tropical Little Thing, available exclusively in the Hazy IPA Pack. Paired with its notes of papaya and passion fruit, that Hazy IPA brings the vacation vibes.
How to Celebrate National Hazy IPA Day
There are plenty of ways to celebrate National Hazy IPA Day, whether you keep it lowkey at home or head out for some fun. Maybe our ideas will spark some of your own:
- • Try our limited Hazy Day IPA collaboration with Sweden’s Omnipollo. Plus discover more hazies to try with our list below.
- • Find local breweries or bars celebrating National Hazy IPA Day. You might score a special deal or spot a limited Hazy IPA they dropped just for the occasion. No doubt our Taprooms will have draft releases you won’t find in stores.
- • Pair your meal with a Hazy IPA. Or even use one toward cooking. Invite the whole crew for these mouthwatering hazy beef sliders.
- • Share your hoppy adventures with #HazyIPADay. Show your favorite breweries and their Hazy IPAs some love, and connect with others who can’t get enough of the style!
Try These Hazy IPA Day Beers
Hazy Little Thing launched our hazy journey, and we’ve kept the new hits coming ever since. Take your pick of Little Things, variety packs, and even non-alcoholic hazy IPA.
Hazy Day IPA | Collaboration with Omnipollo
Hazy Double IPA, 8.2% ABV
Brewed exclusively to celebrate National Hazy IPA Day — it goes on sale August 15! — this super limited hazy is a collaboration with Swedish innovators Omnipollo, known for mega hazies, insane pastry stouts, and even soft serve beers.
Together we dry-hopped an ultra-hazy Double IPA at a ludicrous 7 pounds per barrel, and before you’re even done pouring, notes of pineapple, orange candy, and guava rush from the foam. “In the flavor I get gummy candy — like a white gummy bear almost,” says Isaiah Mangold, our Head Innovation Brewer. “It’s nice and sweet. And then I get that fruit juice with a silky-smooth quality.”
Omnipollo is a rarity in the states, so don’t miss your chance.
On sale Thursday, August 15, and direct shipping to select states.
Hazy Little Thing
Hazy IPA, 6.7% ABV
This one’s a go-to with hazy fans for its silky malt and juicy hop flavor, like tasty bites of ripe citrus and sweet-tart slices of pineapple. If you’re grilling on National Hazy IPA Day, put a splash of this toward grilled shrimp skewers.
Cool Little Thing
Cryo Fresh™ Hazy IPA, 7.5% ABV
Cool Little Thing unlocks juicy tropical fruit flavors from within Cryo Fresh Mosaic® hops — a cryogenic process that freezes hop harvest in time. Crystal, Comet, and El Dorado hops join Cryo Fresh Mosaic for aromas and flavors that span papaya, mango, and citrus.
Cosmic Little Thing
Hazy Double IPA, 8% ABV
Cosmic Little Thing finds its flavor in the stars — Comet, Strata, and Helios hops — for big notes of citrus, berries, and lychee. It’s only available in 19.2-ounce cans, so grab a few singles and ride the interstellar flavor wave.
Juicy Little Thing
Hazy IPA, 6.5% ABV
Jammed with dry hops, Juicy Little Thing uses a specialized yeast to enhance its freshly picked notes of guava, mango and grapefruit, all floating on pillowy soft malt.
Hazy IPA Pack
Mixed Pack of Hazy IPAs
Whatever your friends want, this pack’s got it. Reach for the mainstays, Hazy Little Thing and Juicy Little Thing, or jump on the return of Tropical Little Thing and Dank Little Thing — now exclusively available in the pack.
Non-Alcoholic Trail Pass Hazy IPA
Non-alc Hazy IPA, less than 0.5% ABV
Available exclusively in our Trail Pass Variety Pack, Trail Pass Hazy IPA bursts with Mosaic and El Dorado hops. For all its fruity character, dank notes also dial up the complexity of this smooth and balanced hazy.
Direct shipping Trail Pass to the lower 48 states except GA, ID, MI, MS, TN, AND WV.
Why Sierra Nevada Loves National Hazy IPA Day
We at Sierra Nevada love National Hazy IPA Day because it amplifies hops, our favorite ingredient. Plus, National Hazy IPA Day continues telling the story of American craft beer, which has pushed the limits of flavor from the beginning.
American craft first took off in the ’80s, and beers like Sierra Nevada Pale Ale and our Celebration IPA helped introduce a generation to the glory of hops. In the decades since, the brewer innovations have kept coming, with Hazy IPA emerging after the turn of the century. The initial buzz emanated from New England where pioneers of the style had drinkers awestruck — hence the label New England-style IPA preceding the informal Hazy IPA.
The style made its way throughout the states, hitting a critical mass in recent years, with today’s best Hazy IPAs for Hazy IPA Day reflecting both the New England masterminds and breweries across the map. Our Hazy Little Thing IPA is available nationwide and ready to join your frosty lineup of beers on National Hazy IPA Day.
